The Golden Age of Fitness. Endless Opportunities…


As healthy lifestyle messages and initiatives continue to dominate public policy; fitness continues to break all barriers.

The consumer now has more personalisation, localisation, seamless booking and payment options than ever; and so effective engagement has become more vital than ever.

With gym membership adoption predicted to reach 20% in the UK by 2020, DMB’s voice, payment and SMS options can take your communication with members to the next level.

Whether it’s offering incentives (e.g. trial periods, one day pass access etc), that can be consumed on the fly at the gym; or, upselling discounted gym access for quiet times - the immediacy of mobile can help drive sales by the minute/hour/day, which is perfect for fluctuating periods of activity and busyness!

Fitness Mobile Options:



PayForIt (PFI) service allows payments to be added to members’ mobile phone bill.

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Text timely/relevant offers and incentives to gym members 24/7.

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Voicepush - outbound campaigns with IVR solution e.g. Surveys, reminder calls, overdue payments

Download Fitness Sector Brochure